The International ANDY Awards, the first advertising award show of the season and so the predictor of who’s to shine this year,has announced the shortlist for its six regional competitions. In an effort to break barriers that exist around cultural context, juries representative of creative excellence in the area came together to select the best ideas entered into the competition.
“Our hope is that more people have their work represented in the Show. We wanted to eliminate barriers that exist that may deter some agencies to submit work – whether that be cost to compete or missed cultural context,” stated Gina Grillo, president & chief executive officer of The International ANDY Awards.
Work from Thinkerbell leads the APAC shortlist and work from Forsman & Bodenfors leads in Europe. ADK Holdings leads the Greater China shortlist while Impact BBDO leads the SWANA Competition.
The Europe Competition, chaired by Anna Qvennerstedt, executive creative director, Forsman & Bodenfors achieved more than double the number of entries in 2022. The shortlisted ideas come from agencies including:
- Ãkestam Holst NoA
- AllSo
- AMVBBDO
- BBDO WARSAW
- BeX
- Bickerstaff.734
- Differ Agency
- DLVBBDO
- Forsman & Bodenfors
- Havas Worldwide Portugal
- INNOCEAN Berlin
- LOLA-MULLENLOWE
- Marcel
- Prime Weber Shandwick
- Publicis Conseil
- SS+K
- St Luke’s
- The Leith Agency
Those who placed will be shortlisted for the main, global competition should they choose to move their work forward into the Global competition. All entrants who participated in regionals can choose to move their work forward to the Global competition. There is no requirement to participate in regionals in order to submit to the Global competition. Each region will now compete for title of Best of, including Africa, APAC, Greater China, Europe, SWANA, and Latin America to be announced with the full winners list in April 2023.
The full shortlists and full jury lists can be viewed here. (Shortlists from Jan 16)
Here are the shortlists: