How smooth is the drive in a Honda CR-V hybrid? A vinyl record playing on the roof of the car answers the question. The striking campaign film is the first new creative work for Honda …
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Blog Archives
Victim Services Toronto (VST) presents a short horror film. But this isn’t a Hollywood movie. It’s happening next door, or down the road, to some you care about…or you. 72andSunny Toronto has made the work of VST …
BBDO Bangkok has appointed Pathida “Jern” Akkarajindanon as chief creative officer, marking not just a leadership change, but a redefinition of how creativity works within the agency that moves away from a traditional top-down model …
At the end of January, Swedish-founded legal AI pioneer, Legora, stepped into the spotlight as a partner to golf star, Ludvig Åberg, in a logo stunt that buzzed across the internet. Now, together with NoA …
Saatchi & Saatchi has today opened entries for the New Creators’ Showcase 2026, which will debut in London this year for the first time in its 36-year history as part of a new partnership with …
97% of people can't tell the difference between human-made music and AI-generated music (not an April Fools joke). That’s a concern when 60,000 AI-generated songs are uploaded to streaming sites every day and human musicians face projected income losses equivalent to …
Welcome MAD STARS’ YOUNG STARS & NEW STARS. Here’s where you become the industry’s next rising stars
April 1, 2026
MAD STARS invites emerging creatives from around the world to join YOUNG STARS and NEW STARS — two global competitions designed to go beyond learning and give emerging creatives the chance to prove their abilities …
Kubota owners are a different breed, VML discovered. For them, hard work isn’t something to endure, it’s something to enjoy. So the agency turned that mindset into an emotive campaign, directed by Exit’s Noah Marshall …
Motion Sickness: Griffin’s presents a day in the life of Kiwis in 24 micro-docs (life needs a biscuit)
April 1, 2026
Biscuit brand, Griffin’s has returned to the foreground in Aotearoa. It has returned biscuits to everyday life. The campaign, Life needs a Biscuit, by Motion Sickness leads with 24 micro-documentaries, capturing 24 hours of life …
BETC Paris: The City of Paris adds terms and conditions to France’s liberté, egalité, fraternité
April 1, 2026
For 200 years, France has lived by the motto, Liberté, Egalité, Fraternité. It is engraved on monuments, statues, city halls, and schools. But for women, equality comes with an asterisk. Because from the day they are …
People are binging human tragedy on screens. Human tragedy has become bingeable entertainment. It has lost its connection with real people, real life. BBH London and Missing People’s campaign fights to change that. While someone is …
A most unexpected milestone campaign for a venture capital firm. NYC VC firm, Adjacent, has launched a 5-year anniversary anime film and grassroots campaign. The unconventional idea comes from American Haiku. The film that presents Adjacent’s …