Who's doing what in the world of commercial creativity.
You’re midscroll, headphones on, and you see a colleague stroll onto the carriage…ugh. 87% of Aussies see their commute as an opportunity for a break and some ‘me time’ (according to research0—but bumping into someone …
It is quite remarkable for one observation to be so consistent across so many awards jurors. At MAD STARS it was this - the value of its diverse jury. Alex Abrantes, CCO, North America at …
Stonefire naan’s new commercial begins in an unassuming manner. A series of people tout its many uses in a traditional advertising manner. But wait. There’s a black armoured knight, wielding a knife and “thoughts of …
Every season has its over-the-top traditions in the US. They sing about winter wonderlands, rename Fridays in the summer, and even consult a groundhog to mark spring’s arrival. But despite being America’s favourite season, autumn has …
If you're not a journalist, you're not invited to judge Epica. That’s how it has always been and always will be. It’s Epica’s point of difference. But that doesn’t stop some creatives trying. Created by …
Airwallex, the Australia-founded leading financial platform for modern businesses, has declared an end to ‘clunky’ business banking, with a new brand campaign developed with independent creative agency Special and with media strategy led by Accenture …
In the wash. Underfoot. Dropped…phones suffer awful untimely deaths. MobileMuster recycles them. Australians are not great as using its services. So Enigma has created a series of eye-catching installations to make sure that phones have …
NRMA Insurance continues to underline its positioning as A Help Company, with agency, Accenture Song, and a new metaphor – a lighthouse keeper watching over Australia. The new brand film, The Lighthouse, marks the company’s …
People talk to their hairdresser. It’s an interesting relationship. Think HQ is making it a life-saving one. The initiative, Cut, Colour, Click, for Victoria’s Transport Accident Commission puts barbers and hairdressers in the driving seat …
What if that daily commute could be an imaginative story. Through McCann and Mastercard’s Transit Tales even an everyday routine can be priceless. The partners have created personalised audio stories matched to the exact duration …
Rock bands are known for the weird and occasionally wonderful things in their tour riders. The Martin Agency has turned that into an absolutely hilarious campaign for topical pain reliever, Aspercreme… … and injected new life …
Another day. New possibilities? Nope - work day or play day, it's the same playlist. KitKat India and Spotify are helping to break the monotony of the songs people listen to time after time after …