To be left behind in a fast-changing industry is a niggling fear for everyone wanting success. The sessions at COLLiDE at ADFEST 2025 are designed to provide up-to-the-minute knowledge and …
No Comment
Who's doing what in the world of commercial creativity.
cropped-Stable
Blog Archives
Tourism Tasmania has appointed BMF Australia as lead creative agency following a competitive tender process. The appointment builds on a successful partnership and involves the continuation of Tourism Tasmania’s long-term brand …
Inspiration. Do you always have it? Do you sometimes search for it? Creatives from some of the world’s most famous agencies, brands and production companies share their creative secrets and …
Officer & Gentleman & Opera GX: Impractically practical fashion so PC gamers can move
January 29, 2025
PC gamers have always been chained to their desks - or forced to leave their precious setups behind when they set out into the world. That’s about to change. Opera …
adam&eveDDB & CALM: Evelyn missed her 16th birthday
January 29, 2025
adam&eveDDB and Campaign Against Living Miserably (CALM) have added a new episode in their Missed Birthdays campaign to bring awareness to the charity’s work to fight suicide. The first part …
Ogilvy Australia: Hello 2025, hello KFC FLG
January 28, 2025
KFC has been finger lickin’ good since the 1950s. Now KFC Australia has become KFC FLG. And that unleashes a whole new attitude. Ogilvy Australia is integrating its legendary slogan into …
WPP’s The Kitchen wins Masterfoods
January 28, 2025
Australian food brand, MasterFoods, has appointed WPP’s integrated agency model, The Kitchen, as its new agency. T&Pm will provide full service creative; EssenceMediacom will lead media and Hogarth will manage …
New ADFEST sessions: The powers of conflict, brave work & the era of real-time collide
January 28, 2025
Ready or not, the industry is navigating unexplored territory, where technology and creativity, efficiency and storytelling, humanity and AI collide. In these ADFEST sessions, some of the industry’s most progressive thinkers …
McDonald’s is part of culture in many parts of the world and with that comes shared experiences that every McDonald’s fan recognises as “part of life”. In Australia, DDB Group …
72andSunny Australia wins the AFL
January 28, 2025
The Australian Football League has engaged 72andSunny to launch its 2025 Toyota AFL Premiership Season. The agency will develop a new brand campaign promoting the league’s activity in 2025, commencing with …
WPP held the Starbucks account for just four months winning the creative account in October 2024. In January, 2025 the holding company lost it to Anomaly. Meanwhile, WPP had established …
ESPN Australia: Don’t watch the Super Bowl under your desk. Get a Super Bowl Sickie certificate
January 28, 2025
Oh dear, the Super Bowl is screening live in Australia and New Zealand, mid-morning on Monday, February 10. Screening on ESPN begins at 9am AEDT. Aussies and Kiwis can either …