The AWARD Hall of Fame is one of the Australian creative industry’s most prestigious accolades. Inductees are usually nominated by the AWARD membership and selected by an independent committee. This …
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Blog Archives
The Creative Relay: Worthington & Bradbourne on making great creative effective and more
April 30, 2024
The latest episode in Smith & Western’s Creative Relay podcast, the podcast series where the world’s most inspiring creatives talk to the creatives who most inspire them, is out. In this …
Lucky Generals & MJZ’s Gary Freedman: You can’t not watch this cruisy Cruzcampo commercial
April 30, 2024
It’s Heineken’s first consumer campaign for Sevillian lager brand, Cruzcampo, and Lucky Generals has made sure it gets noticed. The lead commercial, directed by MJX director, Gary Freedman, features a …
How much would it cost to establish a new car showroom in a strip with famous designer brands such as Chanel, Louis Vuitton, Hermes, Dior and Gucci in the heart …
Special boosts five into senior creative leadership roles
April 30, 2024
Special Australia has promoted Max McKeon, Sian Binder, Lea Egan, Nils Eberhardt and Simon Gibson to group creative directors. Jules Schreiber, partner and CCO at Special, stated, “This crew is some …
Millennials. They’re entitled, laid-back and unambitious, yes? Actually, no. Deloitte’s most recent Gen Z and Millennials survey found that 73% of millennials are doing more for the environment and showing …
Rob Morrison: ‘Tis the season of disappointment
April 29, 2024
Adland is in the throes of awards season and Cannes Lions is coming up. Have you won anything? Will you win anything? How do you win anything? Rob Morrison has …
A new research report from 72andSunny and CrowdDNA’s New Narratives series identifies the cultural shifts in how men think, behave and identify in today’s world, and how brands can best …
In South Korea, most hospitals regulate that legal guardians must accompany their sick children when they are hospitalised. If they don’t, the child is refused treatment. This leaves hundreds of …
LOLA MullenLowe: Wall’s famous priceboard now keeps shop freezers working during power cuts
April 29, 2024
Wall’s famous ice cream price board has been turned into a tool to get through power cuts in Pakistan. The solar priceboard transforms sunlight into usable energy. The idea by …
Ogilvy Paris & Maison Perrier: The world’s most fashionable non-alcoholic drink brand?
April 29, 2024
It looks like a fashion film. Apparently, its target audience is young and female. Ogilvy Paris’ global campaign film for Nestlé Waters launches new flavoured sparkling drink brand, Maison Perrier …
It’s nearly BBQ weather in the UK. And yes, that is humorous. The British summer is awful. Mother and KFC are unfazed by the likelihood of another cold, wet British summer …