Sometimes you just lose the account for reasons outsiders can’t understand. Sadly, one of Uncommon’s most striking OOH headlines has become a self-fulfilling prophecy. Uncommon Creative Studio has lost home improvement retailer, B&Q, after five years. Leo Burnett UK has won the account without a pitch.
Uncommon brought its creative flair to the account in campaigns such as:
In the same week, insurance company,Direct Line Group has put into account out to pitch after its contracts with Saatchi & Saatchi and House 337 expired. No lack of creative verve here either.
