PR
1 Grand Prix, 8 Gold, 14 Silver & 21 bronze Lions were awarded in PR.
FCB Mumbai has won the Grand Prix for Lucky Yatra for Indian Railways
Gold winners:
- NORD DDB Stockholm, NORD DDB Copenhagen & NORD DDB Helsinki, The Parental Leave Mortgage for Nordea
- Publicis Conseil Paris, AXA – Three Words for AXA
- Dentsu Creative New York, Nutter Butter, You Good? for Nutter Butter
- DAVID New York, Haaland Playback Time for Clash of Clans
- Edelman Chicago, Progresso Soup Drops for Progresso
- Grey Sao Paulo, Sun Reserve for Corona
- VCCP London, Girl&Bear London, Faith London & Bernadette, London, Daisy vs Scammers for O2
- FCB Mumbai, Lucky Yatra for Indian Railways
SOCIAL & CREATOR
1 Grand Prix, 7 Gold, 16 Silver & 26 Bronze Lions were awarded in Social & Creator.
Ogilvy Singapore has won the Grand Prix for Vaseline Verified for Vaseline
Gold winners:
- VML Dallas, Navy SubReddit Hunt for U.S. Navy
- DDB Paris, Olympic Curry for McDonald’s
- Africa Creative DDB Sao Paulo, Resale for Budweiser
- Leo London, Redditor Edit for Skoda
- Rethink Toronto, U Up? For IKEA
- Ogilvy Mumbai, Erase Valentine’s Day for Mondelez
- Dentsu Creative New York, Nutter Butter, You Good? for Nutter Butter
MEDIA
1 Grand Prix, 12 Gold, 22 Silver & 31 Bronze Lions were awarded in Media
Mindshare New York has won the Grand Prix for Dove Real Beauty Redefined for the AI Era for Dove
Gold winners:
- Rethink Toronto, Can’t Unsee It for Heinz Ketchup & Mustard
- Ogilvy Singapore, Vaseline Verified for Vaseline
- PhD London & Leo London, The Final Exam for Change The Ref
- GUT Sao Paulo, Coupon Rain for Mercado Livre
- Energy BBDO Chicago, The Final Exam for Change The Ref
- LePub Milan, Streaming Bars for Heineken
- Giant Spoon New York,Raise Your Banners for HBO
- GUT Sao Paulo, Retro Influencers for Skol
- VML Montevideo, The Rewards Bag for TATA
- DDB Colombia, Fictional Insurance for RCN/Prime
- Zenith New York & Mirimar Los Angeles, First Ever Live Commercial Crossover for Rocket
- Manning Gottlieb OMD London & Saatchi & Saatchi London, Waitrose Sweet Suspicion – A Deliciously Festive Whodunnit for Waitrose






