Music and alcohol have been besties for a long time. Australian indie, Kerfuffle, and Woodstock Bourbon & Cola have turned that into a music star launch. A launch that also …
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Who's doing what in the world of commercial creativity.
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Rob Morrison: The large danger in small samples
May 1, 2026
I recently had a client commit the cardinal sin when reviewing work. No, they didn’t try to Frankenstein two ideas together. Nope, they didn’t turn the punchy 4-word headline into …
EXIT has added the emotion, passion and honesty of director Olivia Altavilla’s work. Altavilla is an observer of life, injecting small moments others miss, drawing audiences into her stories with …
Photoplay Director, Warwick Thornton joins Baz Luhrmann & George Miller with a Chauvel Award
April 28, 2026
Warwick Thornton’s time away from the realm of commercials directing has come to an end. His recent film, Wolfram, had its world premiere on the closing night of the Adelaide Film …
Clemenger BBDO & Made by Dyslexia make a film that hijacks What is Dyslexia? searches
April 25, 2026
Millions of children and their parents each year turn to search when they discover their dyslexia. But the search, “What is dyslexia?”, they’re told that it’s a “disability” or a …
Orès Collective & Decathlon Quechua: The almost true story of a test robot on a quest for adventure
April 25, 2026
An adorable robot searches for adventure. Yes, it’s a metaphor by Orès Collective, cleverly tapping into current “back to nature” trend, while it also promotes the advance features of Decathlon …
Kill Boring Dead’s wonderful weirdness wins at the Webbies
April 22, 2026
Australian independent, social first agency, Kill Boring Dead, has won the Webby Award in Social & Games - Weird Category at the 30th Annual Webby Awards for. KBD also won a second …
Absurdly, totally, heart-warmingly unexpected. Fig’s creative genius gives supermarket chain, Publix, an edge without the usual ad tropes in its sector. It’s the "Pixar" story of a bunch of dogs …
BBH: Monzo’s quirky unbanky humour arrives in Ireland
April 18, 2026
Monzo is a new way of banking and BBH has given it a new way of advertising. The digital bank has arrived in Ireland with a campaign made up of …
Icelandair is searching for a really bad photographer. The reason is simple – and genius: to help prove that even the worst photographer can take great photos of Iceland. That genius …
Africa Creative: Heinz sponsors the apostrophe
April 14, 2026
Heinz sponsors the apostrophe. What? Think about all the restaurants that have apostrophes in their signage. In Brazil, they include The John’s Burguer, Pelota’s Sandwichs & Burgers, Y’all Burger & …
Team One: The RealReal’s insane humour gets into the problem of discerning real vs fake
April 11, 2026
The usual accessory brand ad is elegant and demure. The usual marketplace ad is all about product range and price. L’Ultimo Uomo Reale (I am real) for authenticated luxury resale …