Men’s fashion had never deviated very far from the standard “look like me” format until Uncommon Creative Studio became the creative agency for Hugo. The brand’s new global brand campaign, Red Means Go, fires up men’s …
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BBDO Guerrero: Mountain Dew removes gamers’ D, E & W PC keys to prove you can’t win without DEW
March 12, 2026
This campaign by BBDO Guerrero is built on local gaming culture. Here’s what you need to know to appreciate its brilliance: In the Philippines, 97% of internet users play video games, the highest rate in the …
What has become so delightfully apparent while putting together this indie agencies feature with ADFEST is that the entrepreneurial spirit, the "grab every opportunity" enthusiasm that is the lifeblood of any industry, is alive and …
Indie awards. The Indie Summit. Indie Agency top 100…There is indie exuberance in industry conversations. Meanwhile there are holding companies that don’t want to be holding companies anymore. And others with indie offshoots (or aspirations). …
Cry if you want to. Cheil Korea and Samsung have planned for that with a heartstring-tugging celebration of the power of human connection and imagination to unlock limitless potential…and the “Hollywood” ability to enthral. The …
TBWA\Hakuhodo invents the Radio Time Machine
March 6, 2026
TBWA\Hakuhodo and Japanese care facility, Nichii Gakkan, have invented an AI-powered Radio Time Machine, for dementia patients. It automatically generates era-specific radio-like audio content, historical news and popular music to help to stimulate memories, cognition …
Kasper Häggström’s offbeat humour has a distinctive visual style that has already made him a prominent voice in Scandinavian comedy. He weaves astute real-life observations, deadpan restraint and unexpected absurdity in perfect balance to make …
In the Joint Venture documentary, Andre is an idiot, Andre Riccardi, documents his terminal battle with colon cancer. The title explains the aim of the film. It’s also very personal to creative agency, Mekanism. André …
Rey Tiempo is a chief creative officer who turned his long-standing passion for gaming into two important enterprises for brands and agencies. He is the creator of Game On, the industry’s only content hub dedicated …
UltraSuperNew offers WPP CEO, Cindy Rose, an internship
March 4, 2026
UltraSuperNew, an independent creative agency with offices in Tokyo, Singapore and Amsterdam, is offering WPP chief executive, Cindy Rose, a three-month internship at its Tokyo headquarters. The offer is made in a spirit of genuine generosity, …
Skincare brands are constantly throwing promises at people. And brand ambassadors show up in ads using just their beauty as a calling card. Publicis and Garnier have thrown out these two approaches, getting behind the …
A mystery has taken over Bridgerton. All the flowers have disappeared and Brimsley, the queen’s loyal squire, (aka actor, Hugh Sachs) is searching the palace to solve it. A cloaked woman is seen running from …