Who's doing what in the world of commercial creativity.
The Underdogs are back. And in this Apple at Work episode, they are ready for their first-ever trade show, Container Con, with a fiendish strategy that depends on securing the attention of the buyer, Trev …
Using the pulling power of celebrities is certainly not a unique idea in delivery service advertising, but US independent agency, Courage, has filled its celebrity campaign for Skip with a lot of extra appeal. Evan …
A real estate company providing a life-saving service? Unthinkable, perhaps. Pop5’s creative brilliance smashed that stereotype, turning unused housing plots into farming land for landless farmers, making Shopnodhora a Bangladeshi hero (deservedly) and aiding the …
BREACHB!!NNY is not your typical insurance commercial. It explodes into a cyberpunk action ride - fast, bold, loud, and unapologetically colourful. Blending anime-inspired 2D, motion graphics, and multiple visual styles, it’s as weird, funny, and …
A genius idea that came from a very sharp insight as well as the brand’s monumental flair for witty tactical campaigns. VML Philippines and KitKat solved a challenge faced by many small businesses in Metro …
Fresh dog food brand presents a horror story, The Brutal Pick-Up, about messy dog poos. Because messy dog poos are a horror for owners. Because horror is a cultural trend. Because great humour makes memorable …
Justin Drape, relentless creative mind, former co-founder of The Monkeys and co-founder of Exceptional Alien, has launched a new venture CREATIVITY & COMMERCE, a global practice dedicated to unlocking the commercial value of creativity for clients …
How strong is Selleys Liquid Nails? You wouldn’t believe it unless you saw it, so Howatson+Company showed Australia, with a fiendish [read:brilliant] stunt. The agency stuck “objects of desire” – a kayak, an arcade machine, …
Superannuation advertising is stuck in the future, all about aspirational dreams of what life will be then with standard footage of retirees. MLC wants Australians to realise that their futures aren’t handed to them twenty …
In 2023, Visit Sweden proposed a “division of labour” for Sweden and Switzerland to avoid a common confusion – made even by global leaders and the New York Stock Exchange. In 2022, Visit Sweden requested to …
Last weekend, model Ashley Graham dropped a movie trailer to her 21m followers teasing a film called Omitted starring her has the lead role coming this US Autumn. View this post on Instagram A post shared by …
A cinematic medieval knight story is not what you expect from a financial services brand. The campaign, The Quest, by Sydney creative advisory, GAME, is as different as the services challenger brand, Midkey, offers. That’s …