Toyota has attached itself to Simon Cowell’s latest venture. In 2025, Netflix ran a six-episode documentary, Simon Cowell: The Next Act, around Cowell’s do-or-die (for his career, he said) undertaking, …
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Who's doing what in the world of commercial creativity.
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Friends and family mean a lot. But doing all the things you love together can cost a lot – like, a lot a lot. Droga5 ANZ has infused that fact …
Marcel: Visa peppered social media with fake AI-created images (500,000 people clicked on them)
March 4, 2026
Seeing is believing? Not anymore. That’s bad news for online safety. AI has become fraudsters' favourite tool, costing people millions of dollars collectively throughout the world. Visa and its agency, …
Think getting into a Chupa Chups is hard? You're in a cohort of many. The struggle to get into that stubborn wrapper has become an infamous challenge. Now Chupa Chups is …
Forsman & Bodenfors: Coach gives Gen Z collectible book charms that are fully readable mini-books
March 4, 2026
Gen Z's short-form, fast-paced digital world is being slowed down by a new trend. Books. Gen Z is increasingly turning back to books as a way to explore identity, self-expression, …
There have always been those really annoying difficult-to-reach spaces you’ve not been able to dust. Vileda has solved the problem with a dust wand called Flex & Catch, that features …
LOLA Madrid: Defy winter by scheduling the sun in your calendar (for a Magnum discount)
March 3, 2026
Winter is not prime time for ice cream. Magnum continues to fight the winter slowdown and LOLA Madrid, now part of Omnicom Advertising Group, has devised another ingenious weapon this …
In a first-ever partnership, The Indie Summit, brought to Bangkok by thenetworkone, and ADFEST are offering special bundle discounts. Attend two of the region’s pre-eminent industry events with one day …
The term, high value women was coined to be an aspiration. It comes with a set of rules. High value women take care of their appearance – with modesty; they …
M+C Saatchi: A new version of Sia’s Unstoppable by artists whose lives were saved by blood donation
March 3, 2026
Being a blood donor becomes so much closer when you know someone whose life has been saved by a donation. Someone like Tina Arena or Ngaire. M+C Saatchi’s new national …
Aldi is reviewing its creative agencies in the US, China, Germany, Italy and other European countries, Australia and the UK. In the UK, McCann Manchester has handled the business since 2005 …
Girl humour is rare in ads. It’s great in ads; women are still the primary purchasers in the world. Born Social has created great girl humour for personal care brand, …