It has been four months since Ant Keogh stepped down from a lofty place – chief creative officer of D&AD’s and Cannes Lions’ Agency of the Year.
Evan Roberts and Stephen de Wolf were promoted to executive creative directors shortly after. Now they’re about to be joined by Carmela Soares, who has been lured from Isobar to become Clemenger’s third ECD.
Soares had been national creative director at Isobar, after joining in 2014. Prior to Isobar, she had been digital creative director at MercerBell from 2010 and digital creative head at Euro RSCG.
Clemenger creative chairman, James McGrath, commented, “As an agency, we continue to reinforce our demand for interactivity at the heart of every idea, built through the power of human observation and a collaborative spirit. Carmela’s technical pedigree is second to none, and importantly, it’s combined with a humble but compelling approach – perfect for us.
“The creative department is very much looking forward to Carmela joining the team and continuing to transform the work, the work, the work.”
Soares added, “Clemenger has an unparalleled creative culture and is home to the brightest minds in our industry. The opportunity to collaborate with this group of people and help craft ideas to life is incredibly exciting.”