Core has added copywriter, Anthony Ortuso, and art director, Jari Kennedy, after adding Sydney Airport, QBE and Ella Baché to lits list of clients.
The agency has also hired account executive, Lucy Almond, from UK agency, Bray Leino, to work on QBE and Sydney Airport and project manager, Kristy Albers, to manage the agency’s workflow, creative resources and material delivery.
(left to right: Anthony Ortuso, Jari Kennedy, Lucy Almond and Kristy Albers.)
Creative team, Ortuso and Kennedy, are both graduates of Award School 2013. Before joining Core, they cut their teeth at VCCP, Circul8 and New Republique. That led to a recent Webby nomination for an Amnesty International Tinder campaign, which reminded Australian women that not all women in the world are as empowered as they are. And they’ve worked on brands including Comparethemarket.com.au, Appliances Online, ING and Toga Hotels.
Christian Finucane, creative partner at Core commented, “We’re growing as an agency and we need talented people to help us manage that as well as delivering results for our clients. Anthony and Jari are up-and-coming creative stars who demonstrated in our recent Sydney Airport pitch they can deliver attention-grabbing campaigns. Lucy and Kristy will bolster our account management team and ensure everything continues to run smoothly as we scale up. It’s exciting times at Core and we welcome them.”







