Hase Creative: A punk group’s first world tour? Webjet’s multi-flight planner can do it

Punk rock group, SteamHunk, have had admittedly surprising success so the band’s long-suffering manager is planning its organising its first world tour – five cities in nine days on a super-tight budget. That task could be a complex nightmare but Webjet has a new multi-flight planner that allows people to filter for cheapest, fastest and best across thousands of international flights.

SteamHunk is the invention of Hase Creative Melbourne. The quirky band exists to capture Aussies’ attention. Australian actress, Deborah Mailman, narrates its “rockumentary”, directed by Matthew McCaughey and produced by Hase Creative.

Hase Creative founder & executive producer, Dave Hase, commented, “We needed to communicate the ease and speed of booking complex itineraries on a tight budget, but also wanted have some fun with it… that’s when SteamHunk came about.”

The full campaign will run from November to February across digital, TV, OOH and radio and includes a mix of 30- and 15-second cut downs.

Webjet OTA chief executive officer, David Galt, stated, “Traditionally, people relied on seasoned travel agents to create complex itineraries. Now, Aussies can effortlessly plan and book a multi-city trip themselves online in minutes, thanks to Webjet’s cutting-edge automated technology.”

Credits:
Client: Webjet Australia
Webjet OTA CEO: Dave Galt
Marketing Director: Roshni Walsh

Media Buyer & Advertising Consultant: Marcus Coventry

Creative Production Agency: Hase Creative
Executive Producer: Dave Hase
Consulting Creative Directors: Michael Skarbek & Sandra Galiazzo
Director: Matthew McCaughey
Art Director: Sharon Little
Account Coordinator: Izzi Bennett
Cinematographer: Richard Kendall
1st AC: Austin Haigh
Line Producer: Aaron Cuthbert
Location Sound: Juan Martinez Bo
Gaffer: Jem Towsey
Lighting & Grip Assistant: Marco Fernandez
Sound Engineer: Paul McCosh
Wardrobe: Kristina Knab
Hair & Make-up: Liz Sharp
Hair & Make-up Assistant: Lucy Stephens via Academy of Makeup
Casting: Northside Casting
Catering: Kaede Cafe
Offline Editor: Ben Hall
Motion Design: Drewe Clarke