LIA has announced the last set of winners – Digital, Use of Social Media & Influencers, Creativity in PR, Creativity in B2B, Transformative Business Impact, Integration, and Direct.
In Digital, 3 Gold, 11 Silver and 13 Bronze statues were awared, plus 9 Finalists. There was no Grand LIA.
Gold winners are:
- VCCP London, Daisy vs Scammers for O2
- VML New York, Preserved Promos for Ziploc
- Energy BBDO Chicago, The Final Exam for Change the Ref
In Use of Social Media & Influencers, 1 Grand LIA, 7 Gold, 8 Silver and 14 Bronze statues, were awarded, plus 11 Finalists.
The Grand LIA was won by Ogilvy Singapore for Vaseline Verified for Unilever brand, Vaseline.
In Creativity in PR, 1 Grand LIA, 23 Gold, 19 Silver and 24 Bronze statues were awarded, along with 10 Finalists.
FCB New York received the Grand LIA for Tree Correspondents, for Hyundai Motor Company.
View the winners.
In Creativity in B2B, 1 Grand LIA, 5 Gold, 5 Silver and 5 Bronze statues were awarded, plus 2 Finalists.
FP7 McCann Dubai won the Grand LIA for Recipe for Change, for Puck.
In Transformative Business Impact, 1 Grand LIA, 6 Gold, 5 Silver and 2 Bronze statues were awarded, with no Finalists.
Publicis Conseil Paris won the Grand LIA for Three Words, for AXA.
In Integration, 1 Grand LIA, 8Gold, 10 Silver and 7 Bronze statues were awarded, plus 8 Finalists.
Publicis Conseil Paris won its 4th Grand LIA for Three Words for AXA. The campaign won 20 Statues in total.
In Direct category, 1 Grand LIA, 7 Gold, 11 Silver and 13 Bronze statues were awarded, plus eight Finalists.
Ogilvy Singapore won its 3rd Grand LIA for Vaseline Verified for Unilever brand Vaseline. The campaign won 13 statues in total.
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