The roads in Greece are notorious. They are full of potholes.
According to a 2022 report by the Greek Ministry of Infrastructure and Transport, potholes are a widespread problem, particularly on local and regional roads that receive less frequent maintenance compared to national highways. In urban areas, approximately 30% of streets suffer from potholes and other surface damage, with the extent varying based on the local municipality’s budget and maintenance schedule.
Hyundai and the wit of McCann Athens have proposed a solution in their campaign, The Adventurous Potholes. The Hyundai Santa Fe is the reliable, go-to solution for worry-free rides, designed to handle both urban streets and off-road adventures.
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