Burger King’ stunts are an (apparently) endless source of delight. Here is the latest, by Memac Ogilvy in UAE.

The agency created a solar-powered grilling device – parabolic metal device that directs sunlight to a point underneath the cooking surface – that is being used to cook Burger King’s Whopper burgers in Kuwait whenever the temperature rises above 50C.

And if you think that it won’t be used much, reaching 50C in the sun has been common in Kuwait this July.

Credits:

Agency: Memac Ogilvy
Chief Creative Officers: Paul Shearer & Stephan Voegel
Regional Creative Directors: Luiz Vicente Simões & Juliana Paracencio
Creative Director: Mario Daou
Creative Team: Luiz Vicente Simões & Juliana Paracencio
Copywriters: Luiz Vicente Simões, Karim Sherif, Sajjad Waliya & Salam Alaqel
Art Director: Juliana Paracencio
Designers: Hyunseo Yoo & Anil Joy

Strategy Planning Director: Bhaskar Bateja
Account Management: Marianne Bechara, Nidal Howil & Eric Sarkis
PR: Alba Xhixha, Mimi Alexander & May Allam
Animation Artists: Mijoy Jose & Sajid Kalymurthy
Retouch Artist: Bruno Rodrigo de Miranda
Editors: Aurangzaib Zafar & Zeina Abu Zaid
Photographer: Muhammad Umair
Production Company: Boomtown Productions

Director: Rory McLaughlin
Executive Producer: Shane Martin
DOP: Randi Stephan
Editor: Suresh Nair
Post Production Supervisor: Mannu Singh

Social Media Agency: Senyar Innovative Media
Senior Social Media Officers: Mohamad Deeb & Saud Al-Bassam