It has almost become the norm for telco brands to produce campaigns warning connection over screen time. Telia has produced something delightfully different and infinitely compelling. Same message, wonderfully human approach. It’s the perfect revenge story – wreaked by a small boy (with a little help from his grandma) on his parents. It’s hugely heartwarming – it’s a Christmas story after all, with exactly the right dose of humour.
The film follows a young hacker boy who keeps trying to unlock his parents’ phones, using a series of clever tactics that make the viewer assume one thing – until the story reveals a different, unexpectedly warm intention.
Credits:
Creative Agency: Milk
Production Company: Some Films
Executive Producers: Ieva Javaitytė, Olga Radčenko
Producers: Olga Radčenko, Gabrielė Misevičiūtė
Director: Titas Sūdžius
DoP: Rokas Šydeikis
Production Designer: Nerijus Narmontas
Editors: Dominykas Kilčiauskas, Karolis Labutis
Colour: Sander van Wijk
Sound: Pete & Wolf
