Hostage Tape is a brave name for a tape product designed to be put over the mouth to stop snoring. It would seem that the company also has a bold attitude to advertising. Its first-ever 30-second commercial highlights the impact of snoring on couples by playing with the humorous side of women’s romantic fantasies – using every sexual cliché possible.


The ad, created by RedHaus Design, is apparently based on the personal journey of founder, Alex Neist. Given its content, that’s courageous too.






