In business, you want everyone talking about you. Squarespace has picked up on this and given it a mighty twist. In its humorous campaign, a group of nosy neighbours gossip about each other in a commercial that has launched in the UK shortly after Squarespace announced its new website design tool, Fluid Engine. Entrepreneurial ideas become wild rumours as Squarespace subtly suggests that anyone can use it to get their business buzzing.

The campaign, Neighbours Will Talk, was created in-house and the spot was directed by Raine Allen-Miller at Somesuch. The TVC is being supported in social media and press.  

Credits
Creative: Squarespace
Chief Creative Officer: David Lee
VP of Creative: Ben Hughes
Senior Director, Creative Production & Operations: Erica Kung
Senior Creative Producer: Wes Falik
Creative Director: Mat Zarbatany
Senior Art Director: Alex Thompson
Staff Creative Writer: Pepe Hernandez
Senior Visual Designer: Ryan Carrel
Staff Photographer: Craig Reynolds
Senior Retouchers: Derek Kalisher & Sara Barr
Business Affairs Manager: Kiersten Bergstrom-Pavlik

Director, International Marketing & GTM: Jacqueline Gonzales
Associate Director, International Marketing: Danielle Chadha
Senior Project Manager: Kate Newman

Production Company: Somesuch
Director: Raine Allen-Miller
DOP: Olan Collardy
Production Designer: Anna Rhodes
Executive Producer: Molly Griffin
Managing Director: Seth Wilson
Head of Production: Roger Zorovich
Line Producer: Salli Zilles

Editorial Company: Cut + Run (UK Representation @ The Quarry)
Editor: Ben Campbell
Managing Partner: Lauren Hertzberg
Executive Producer: Ellese Shell
Assistant Editor: Evan Bahnsen

VFX & Finishing: Jogger Studios
Flame Artist: Joseph Grosso
Producer: Evan Sanyour