Hyperbole and humour continue to work for Budget Direct. In the latest instalment of 303 MullenLowe’s Insurance Solved campaign, Budget Direct encourages Australians to see if they can save time and money by making the simple …
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303 MullenLowe Budget Direct
One quirky long-running campaign that embeds itself in pop culture is an accomplishment. Two is a remarkable achievement. Budget Direct and 303 MullenLowe are well into their second. The absurd escapades of anti-ambassador, Captain Risky, …
303 MullenLowe’s humour and hyperbole continues to keep Budget Direct in Australia’s hearts and minds. This time, the Insurance Solved campaign goes to a weekend sausage sizzle to find a bloke trying to be his …
303 MullenLowe & Budget Direct: The case of the avenging e-machines
September 8, 2023
303 MullenLowe have sent Sarge, Jacs and Chief out on another Insurance Solved adventure, this time having fun withon a familiar sight in most urban areas - the e-bike and e-scooter. The campaign’s signature humour …
303 MullenLowe: Budget Direct blows away the competition (again)
January 18, 2023
Budget Direct’s tales of epic mishaps continue this year, cementing the insurer’s position as Insurer of the Year. The new campaign, Blown Away, features Budget Direct mainstays, Sarge, Jacs and Chief, explains the benefits of the insurer’s …
It is rare for a campaign idea to capture the hearts of a nation and last years. 303 MullenLowe and Budget Direct have achieved the improbable feat twice. Both are built around quirky characters that …
303 MullenLowe: Budget Direct solves the problem of having your car thrown by giant monsters
December 22, 2020
You have to admit that 303 MullenLowe and Budget Direct have another ad winner on their hands. (Who really thought that would be possible after the success of Captain Risky?) The latest instalment of Budget Direct’s …
303 MullenLowe: A new sophistication for Budget Direct
September 10, 2018
It seems as though Budget Direct’s Captain Risky might have retired after four years, at the same time as ex-303 Mullen Lowe ECD, Richard Morgan, although so far only the latter is definite. Risky is not …