Pasta has been reborn again in Publicis Italy’s campaign for Barilla Al Bronzo, a pasta made by a raw processing method for intense flavour. The news is being shared across nine countries, Italy, France, Germany, …
No Comment
Who's doing what in the world of commercial creativity.
cropped-Stable
Publicis Italy Barilla
Publicis Italy & Barilla: Say it with pasta
April 13, 2021
Publicis Italy has become Barilla’s lead global agency, replacing 72andSunny. The agency’s first global campaign for the brand positions pasta as a sign of love that can express the things too hard to say in words. …
Publicis Italy & Barilla: Playlists to make your pasta perfect
January 15, 2021
What a wonderful way for Barilla to cement its role in every kitchen. Barilla and Publicis Italy have developed a Spotify playlist of music whose duration corresponds to the cooking time of the brand's most …
In Italy, a dip in new Covid-19 cases means that only (!?) 3,599 were announced on April 7. Italy’s total death count on that day was 16,523. Italy has been through hell, with more pain …