Who's doing what in the world of commercial creativity.
Drag queens can enliven anything with their exuberant joy, even supermarket advertising. To celebrate Pride Month, they are enlivening a commercial about saving money at Penny. The wonderfully kitsch, outrageously colourful musical idea comes from …
German supermarket chain, Penny, has offered a sincere thank you to its own people and presented an earnestly inspiring view of stay home life through the eyes of children. Now it’s time for humour. This third …
January is the time when people have all sorts of resolutions in their heads. Very many of those are about getting healthier. This January, German supermarket chain, Penny, and its agency, Serviceplan, are ready and …
The annual Christmas spending spree wasn’t exactly a spree in Australian this year. Retail spending was down as families reined in spending to manage mortgages, energy costs and a bit of a downbeat attitude to …