People are emerging from lockdowns. The joy of the outdoor life, about which they’ve been dreaming for months, is suddenly available. On top of that, in the northern hemisphere summer …
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Who's doing what in the world of commercial creativity.
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Sid Lee Paris
Sid Lee: Colonel Sanders reveals his one and only love
February 14, 2019
Love abounds on Valentine’s day. And lovers everywhere take the opportunity to proclaim their love. Even Colonel Sanders. In a 30-second commercial in France, the KFC spokesman is declaring his steadfast …
Sid Lee: Skyn sets out to save sex from devices
June 6, 2018
Here’s an awkward film. An everyday film about an awkward truth. In the contest between sex and devices, devices are winning. As we near 50 years since the birth of the …