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Who's doing what in the world of commercial creativity.

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Super Bowl Ad Meter


Super Bowl: The top 10 ad winners (by Ad Meter)
February 15, 2022

USA Today's 34th ratings involved nearly 150,000 panelists and 64 ad in the competition's national line-up. These are the top ten: 1. Rocket Homes and Rocket Mortgage: Dream House with Anna …

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Super Bowl: The NFL wins the people’s choice
February 5, 2019

It’s a sad day for the other Super Bowl competition when the two most exciting commercials were not part of the Super Bowl line-up, and one wasn’t even an ad. Hats …

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Grey New York creates the Super Bowl’s biggest surprise (apart from the game’s result)
February 5, 2018

Amazon’s very witty Alexa loses her voice won USA Today’s 30th Super Bowl Ad Meter, which ranks the Super Bowl ads according to consumers’ votes. It’s easy to see why: https://youtu.be/J6-8DQALGt4 But the …

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