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Who's doing what in the world of commercial creativity.

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TBWA\Media Arts Lab Apple privacy


TBWA\Media Arts Lab: Creepy surveillance camera birds & peeping toms highlight Apple privacy
July 17, 2024

TBWA\Media Arts Lab illustrates Apple privacy in an unignorable way again in this year’s global campaign. The new campaign’s hero commercial follows last year’s The Waiting Room, with its touch of humour, and 2022’s dramatic …

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TBWA\Media Arts Lab: Ted Lasso’s Nick Mohammed learns that Googling how to look taller is safe on an iPhone
January 25, 2023

Apple’s flair for entertaining humour that makes product feature commercials palatable (OK, realty fun) continues. This time, the nearly 6-minute TBWA\Media Arts Lab production takes viewers through A Day in the Life of an Average …

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