TBWA\Chiat\Day New York has already built a seven-year history of creating quirky films that amp up the appeal of the Brooklyn Film Festival.
This year the Brooklyn Film Festival is going virtual. Its line-up of 140 films will be screened entirely online for free with registration. People won’t even have to live their (dis)comfort zone, their living room to watch the films in the same way they have been interacting with life for the last months – virtually.
This year, TBWA\Chiat\Day needed to rely on existing footage – and where better to find that than in the shortlisted films? So TBWA scoured these for little pieces that could be transformed into a series of “refresher courses”, reteaching some of life’s most basic interactions such as How to be a Sports Fan, How to Hug and, How to Have Dinner Parties. The films will run on TV and online.
Chatting Without Your Phone is the first in the Relearn How to be Human creative series. Its footage comes from Brooklyn Film Festival 2020 submission, Blocks, by director, Bridget Moloney. The tongue-in-cheek creative shows people how to behave as normal humans in a normal society once social distancing is a mere memory.
Ricard Valero, executive creative director TBWA\Chiat\Day New York, commented, “Independent film offers a raw, uncut, and honest look at what it means to be human. After months of sheltering in place, TBWA\Chiat\Day NY’s latest creative for Brooklyn Film Festival is helping us remember how to stay human.”
The films are supported by a series of irresistible posters:
Credits:
Agency: TBWA\Chiat\Day NY
Chief Creative Officer: Chris Beresford-Hill
Executive Creative Directors: Ricard Valero, Al Merry & Chris Rowson
Associate Creative Directors: Ashley Veltre & Holden Rasche
Senior DesignerS: Robyn Makinson & Alex Lumain
Head Of Integrated Production: John Doris
Executive Producer: Chris Klein
Integrated Producer: Sarah Haroldson
Producer: Pietra Cangialosi
Front-End Developer & Animator: Ekaterina Danilova
Director of Integrated Business Affairs: Thalia Tsouros
Business Affairs Manager: Anne Camille-Charpié
President: Nancy Reyes
Business Management: Bruna Bechelli, Danielle Granserson & Chris Butler
Chief Strategy Officer: James Sowden
Strategists: Katelyn Saks & Bodi Karsono & Carlin Dixon
Client: Brooklyn Film Festival
Executive Director: Marco Ursino
Director of Development: Susan E Mackell
Production Manager: Galen Bremer
PR Manager: Brian Geldin
Digital Media Manager: Allyson Morgan
Filmmakers
Blocks: Bridget Moloney
Journal: Alex Bliss
Lions In The Corner: Paul Hairston
Coucou: Davia Zalnieriunas
The Journey Of Murder: Jun Wang
When I’m At Home: Ivana Todorović
Hey Girl: Haley Geffen
The Circadian Cycle: Garry Stewart
Broken Bird: Rachel Harrison Gordon
Editing Company: Mackcut
Editors: Nick Divers & Kenneth Muñoz
Executive Producer: Gina Pagano
Flame Artist: Jim Hayhow
Music: Human
Executive Producer: James Dean Wells
Creative Lead: Andrew Bloch & Sloan Alexander
Composer: Gordon Minette
Audio Post: Post Human
Chief Engineer: Sloan Alexander
Assistant Engineer: Robert Suchecki
Colour Grade: The Mill
Colourist: Fergus Mccall
Executive Producer: Rochelle Brown
Senior Producer: Megan Rumph
Colour Assistants: Elias Nousiopoulos & Andrew Ceen
