When you’re promoting fast food to a crowd of hungry teenagers, making it sound healthy doesn’t cut it. Wieden + Kennedy Portland has been keeping KFC in the hearts and minds of America’s teens for the last two years with its revolving door approach to choosing Colonel Sanders characters.
Until this week, a very gold Billy Zane was the newest Colonel Sanders…
…If you don’t count the WWE Colonel (KFC is a sponsor). At the end of August, The Heartbreak Kid, (aka, WWE Hall of Famer, Shawn Michaels, won the right to be the official WWE Colonel Sanders from previous “title” holder, Dolph Ziggler.
Previous Colonels are Rob Lowe, Rob Riggle, George Hamilton, Jim Gaffigan, Norm Macdonald and Darrell Hammond. Recently, the actual Colonel Harland Sanders (well footage of him, as he is deceased) has been features in US ads.
And now there’s a new pseudo Colonel. Ray Liotta, star of 1990 Hollywood classic, Goodfellas, and current police drama TV series, Shades of Blue, is the face of both Georgia Gold and Nashville Hot.
You might also like
