Budweiser’s Whassup? has joined the hall of fame of ads that keep giving, like Levi’s REIIMAGINE, which the brand has reimagined three times this year. Budweiser’s legacy goes back much further, all the way to 1999 …
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Blog Archives
Worth Your While & Glue Society: Plastic Change lets men know their dicks are full of plastic
August 7, 2025
Think incel culture and Andrew Tate are responsible for the rise of toxic masculinity? They might be small players compared to microplastic pollution. In a fiendishly clever twist on one of this generation’s great concerns, …
Stuart Shepherd joins Cassette as CCO
August 7, 2025
Australian creative, comms & content agency, Cassette, has appointed ex-Clemenger Group executive, Stuart Shepherd, in a newly created role of chief creative officer. He will lead Cassette’s national creative services and innovation offering, working closely …
Wieden+Kennedy Sao Paulo: Nike tells a scary story about Brazil’s women football team
August 7, 2025
Nike’s Scary Good stories continue, and if there was still an idea that women were soft on the football field, Wieden+Kennedy Sao Paulo’s, The Legend of Canarinha, dissolves it. Two films, one fully animated, the …
MAD STARS final juror, Livio Grossi: The greatest work of all time & what it takes to make it
August 7, 2025
“#MadeInItaly, MTV-bred, and Asia-adopted, Livio is a metal rooster powered by pizza, music videos, and café sữa đá.” Livio Grossi is also a creative with a passion for craft, who says he leads a team …
MAD STARS final juror, Yoshitaka Kitagawa, CD & PR director, Hakuhodo: The greatest work of all time & the power of sincerity
August 7, 2025
Yoshitaka Kitagawa’s entry into Hakuhodo’s creative department is unconventional. He joined the agency in 2002 in the finance department, managing global investment and financing operations and fund management. He specialises in creative solutions to social …
CMMN SNS gives you A.nd.i, for when you don’t want to be caught out at a Coldplay gig (or worse)
August 7, 2025
Feeling like the world and the industry don't make much sense anymore? You’re not alone. That’s why CMMN SNS Collective is sharing an uncommon drop. A.nd.i is your chief excusecutive officer, a tongue-in-cheek AI agent carefully …
Neil Champagne, head of development, Tinygiant: Could long-form be production companies’ saviour?
August 7, 2025
No producer will argue that doing business (well) as an advertising production company has become a steep uphill slope. Tinygiants has found an oversized fuel source. Neil Champagne, head of development, explains (and explores) it: While …
With ongoing global trade tensions and post-tariff market instability making headlines, McDonald’s Bahrain has launched a tongue-in-cheek campaign that puts a flavourful twist on financial advice, encouraging consumers to Buy the Dip. The topical campaign …
When INVNT won the competitive pitch for the AFC Women’s Asian Cup Australia 2026, it was given the job of producing a culturally resonant, globally relevant experience that would captivate both in-person attendees and a …
TBWA\Media Arts Lab (MAL), Apple’s global creative agency, has appointed Tommy Smith as regional managing director for UK, EU and CEMEA from McCann London. Smith will work from the London office and will report to …
It has been a long time coming but painfully thin models in fashion ads are beginning to receive more than social media comments (for and against, to be fair) - at least in the UK. Two …