Child sexual abuse is the most horrifying. Children are largely powerless against adults. Most alarming is statistic that over 80% of child sexual abuse perpetrators are within the victim's close …
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Blog Archives
Emotive & Deep Rising: A call to the world’s citizens to stake their rightful claim on the seabed
November 20, 2024
This is the story of how Coogee creative agency Emotive, in partnership with Deep Rising - a global impact campaign inspired by the award-winning environmental documentary of the same name …
Effies: Behind the world’s most effective positive change campaigns
November 20, 2024
Effie Worldwide is ten years of championing campaigns that make a difference with a report that highlights the keys to effective positive change. The Positive Change category, launched in collaboration with the …
Music videos are often metaphorical, rarely relatable. Director, Kevork Aslanyan’s, music video for Flòralyn is both. If you’ve ever felt intense frustration (if you make advertising, you just said, hell …
All is not well at the North Pole. A Netflix-style documentary by agency, Pol, and bacon director, Kasper Häggström, explores the problem. It’s Rudolph. He was made Head of Transportation …
The Andys Regional Awards: The free to enter predictor of wins in the world’s top award shows
November 19, 2024
At The ANDYs, over 90% of winning work goes on to secure major accolades across other top award shows throughout the year. That speaks of the standard of ANDYs judging. …
BETC Etoile Rouge & Alpine: Why being an adult doesn’t entirely suck
November 19, 2024
Yes, BETC Etoile Rouge’s commercial for Alpine’s first 100% electric compact sports car, the A290, contains all the car ad clichés – the long and winding road, the product feature …
Mariko Fukuoka, CD, Dentsu Inc, Tokyo: Tapping humanity’s essence – insights for success from a Grand Prix Of The Year agency
November 19, 2024
Dentsu Inc. Tokyo’s My Japan Railway must be this year’s #1 success story. It wowed both its target audience in Japan and the juries at all the major awards worldwide. …
Brazil has struggled for many years with corruption scandals and now, when hosting the G20 for the first time, it has failed to prioritise this topic and break the vicious …
Mental health is increasingly recognised as a priority. In Singapore, where it is impacting individuals, communities, and government policy, the challenges that youths and young working adults between 18 and …
Diamond & Sinai Health Foundation: Stop women being hot and bothered
November 19, 2024
Menopause is a universal life change that will impact half the population, yet it’s shrouded in shame and stigma, leaving women reluctant to talk about it, even with their doctors. …
Shouting someone a beer is the Aussie way to say thank you. Now Australians can even say thank you to fallen veterans with a symbolic beer. VML and Legacy’s Legacy Taps …