Who's doing what in the world of commercial creativity.
The One Show 2024 has announced its creative rankings. FCB New York is #1 in the Agency Rankings. Rethink Toronto is #1 Independent Agency. Dentsu Inc. Tokyo is #1 APAC Agency …
Not all firsts win medals but firsts move sport - and life - forward. Deloitte and the International Olympic Committee (IOC) have launched The First Effect, a co-branded campaign that …
The Australian Fashion Week debut of madre natura, shook up the event with a global first created with agency, Orphan. The brand took to the catwalk with last year’s collection. …
MADE THIS has created a striking patchwork van for Mercedes-Benz Vans to highlight its new options for purchasing and customising a Mercedes-Benz Van, online or in-store. And the specialist production …
Real. Authentic, Hyper-local. These things have become very common in advertising. Perhaps watering down their impact? However, New Commercial Arts has reinvigorated the power of all of them. It has filled …
M&C Saatchi Australia’s The Plastic Forecast for Minderoo Foundation has won The One Show’s Green Pencil in New York, that recognises work that has made a measurable environmental impact. Plastic production is …
Period underwear advertising is still subject to rules hell-bent on inhibiting creativity. Happily, creatives throughout the world have been taking on the challenge. For Kimberley-Clark’s new brand, Thinx, BBDO LA …
The One Show 2024 has announced its Of The Year. Top winner was Marcel Paris with Best of Show as well two Best of Discipline wins for “WoMen’s Football” for Orange, …
Last week David New York brought together two world-famous entities, Norwegian forward, Erling Haaland, and Supercell game, Clash of Clans. Erling Haaland became the Barbarian King from Clash of Clans in witty billboards …
Cadbury and Alzheimer’s Research UK have distributed special 4,000 Memory Bar Boxes to people living with dementia and their loved ones in the UK. The special boxes by VCCP London respond to requests by …
Bumble did NOT read the room when it ran a campaign that mocked celibacy and abstinence as long-term dating solutions. The idea to present Bumble as a welcome alternative was …
Apple isn’t used to being pilloried. It certainly would not have expected the flak that Crush has spawned. First came a downpour of negative comments, then someone in China reversed …