Consumer research conducted by Zespri in its Singapore test market found that while the vast majority of adult respondents, 93%, said they want to eat more fruit, more than half …
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OREO’s Trust The Twist campaign by LePub Amsterdam has reached Australia. The campaign brings playfulness into everyday habits through the cookie’s fun twisting ritual and the question, Which side will …
Radio ads can go by in a blur. DDB Sydney’s new radio ad for McDonald’s Australia can’t and won’t. It’s a reworking of the world’s oldest burger chant, Two all-beef …
Dentsu Creative Amsterdam & telco, KPN: The chart-topping music video that tackles sexting
April 5, 2024
Never share a photo you’d hate to see spread. It’s a message that many young people still ignore with dire consequences KPN, the Netherlands’ leading Telco, believes in a better …
McCann London: Xbox turns games into learning adventures
April 5, 2024
Xbox has done the totally unexpected (and also praiseworthy) for a gaming brand. Xbox and McCann London have launched seven audio learning layers and visual guides designed to support learning …
More than 200 codes that are being used by far-right extremists to spread hate. Hamburg non-profit organisation, Laut gegen Nazis e.V. (Noise against Nazis), and Jung von Matt Berlin have launched …
Flight simulator games are one of the top ten most played games in the world. AlmapBBDO and Greenpeace Brazil have hacked their popularity to bring awareness to the dire consequences …
It is estimated that over 20 million Bangladeshis are unaware of their actual birth date, living with the often-used default date of birth, January 01, on their ID cards. This …
TBWA\NEBOKO: Becel ProActiv gives its Live Fearlessly promise the wildest torture test
April 3, 2024
Here's a brand that knows you don’t tell a whole generation to lower their cholesterol by setting their ads in wholesome kitchen settings with happy families spreading sandwiches or enjoying …
The old way of investing wasn’t online. For online global forex and CFD broker, Pepperstone, the old way of investing isn’t fine. Pepperstone wants to people to know that inferior …
The statistics about maternal death rates and poor outcomes for pregnant women of colour in the UK are outrageous. In fact, the statistics are so outlandish that Droga5 has decided to …
LIA: Meet the 2024 jury presidents
April 3, 2024
London International Awards (LIA) has chosen its 2024 Jury Presidents. LIA will bring these top industry people to Las Vegas to chair their jury panels from September 29 through October …