MAD Stars 2023 has revealed an impressive lineup of international speakers, all experts in branding and marketing, creative and innovation, data and technology, and media and digital content. With 45 …
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Who's doing what in the world of commercial creativity.
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Blog Archives
NYF Advertising Awards: Best in Show to Wolf Bkk
July 20, 2023
NYF Advertising Awards has announced its 2023 winners. Best in Show went to Wolf Bkk’s The Air Drummer for Robinsons Department Store. Four Grand Awards were won by DDB Mexico for …
Meow Mix, the wet cat food cats ask for by name, is a cute idea. That cute idea kickstarted a series of reimagined songs with meow (only) lyrics in various …
BBH has hired the team behind EA Sports’ ground-breaking Midnight Ramadan League campaign ad creative directors. Selma Ahmed & Genevieve Gransden first teamed up in 2014 at the creative agency Sunshine, moving …
Publicis' PSONe, has done a lot of things right with its little sitcoms for Smucker’s. They do their job of introducing Smucker’s Natural range of jams with real fruit ingredients. …
Last year, Canadian actor Simu Liu presented Toronto through his eyes in Bensimon Byrne’s campaign for destination Toronto. It was followed by the persepctives of Santee Siouxx, Sonia Mangat, Nick Liu and Mariah Amber. …
Thinkerbell sheds PwC to become fully independent
July 19, 2023
Thinkerbell is one of the world’s fastest growing creative agencies. Today it has become fully independent. It has bought back PwC Australia’s minority stake in the company. PwC Australia’s August 2017 …
The One Club for Creativity hasopened the call for entries for the 2023 edition of ONE Screen, the original short film festival for the global creative community that unites and celebrates …
Soursop: Nike embeds Pride in sport
July 19, 2023
Pride Month has come and gone but Nike is helping its impact to be permanent, tying intothe current explosion of interest in sport.Its social campaign by creative agency, Soursop, underscores …
Wieden + Kennedy: Nike’s wild FIFA Women’s World Cup campaign begins with a banana peel
July 19, 2023
There are so many campaigns hitching themselves to the FIFA Women’s World Cup to promot women in sport for women. But none like Nike’s. And that’s exactly what you’d expect …
Could a jersey unveiling really get you excited? This one, very likely. Agency, LaFourmi and Puma, created a jersey unveiling for legendary football club, Olympique de Marseille, beneath the feet of …
Chuck Studios & Good People unite in MENA
July 19, 2023
Global food-specialist creative production company, Chuck Studios, and MENA production company, Good People have formed a strategic partnership for brands across the region, starting with KFC. The two companies’ unique and specific …