42 Lions were awarded in Direct – 5 Gold, 12 Silver, and 24 Bronze.
The Grand Prix was won by FCB New York, The Whopper Detour, for Burger King.
FCB NY & Burger King: The 1 cent Whopper you can get if you unlock the deal at Macca’s
Gold winners are:
McCann Paris France, Street-Vet For Purina
McCann Tel Aviv, ThisAbles for Ikea
FCB New York, The Whopper Detour, for Burger King x 2
David São Paulo, Burn That Ad, for Burger King
Australia’s winners:
Naked Sydney, Sans Forgetica, for RMIT University, Bronze
The Brand Agency, Hungry Puffs, for Foodbank WA, Bronze
New Zealand’s winner:
VMLY&R, Life Direct – R.I.P Simon, for Trade Me, Bronze
View all winners here: Direct Lions Cannes Lions 2019 Winners






