BRAND EXPERIENCE & ACTIVATION

1 Grand Prix, 11 Gold, 25 Silver and 32 Bronze Lions were awarded in Brand Experience & Activation.FCB Chicago has won the Grand Prix for Caption With Intention for Academy of Motion Picture Arts & Sciences, Rakish, Chicago Hearing Society.

Gold winners:

• FCB New York, Drops of Hope for Kimberly-Clark (Poise) x 2
• Havas Costa Rica, Lessons of Shame for World Vision
• Fahrenheit DDB Warsaw, The Kimberly Price for Plaza Vea
• DDB Warsaw, Winter Takes on Colors for McDonald’s Polska
• FCB India Lucky Yatra for Indian Railways
• DDB Colombia, Fictional Insurance for RCN/Prime
• DM9 Sao Paulo, Plastic Blood, for OKA Biotech
• Africa Creative DDB Sao Paulo, ADS Cover Rents for Brahma
• LePub Mexico City, Gulf of Mexico (Bar) for Tecate
• Serviceplan, Price Packs for Penny

CREATIVE BUSINESS TRANSFORMATION

1 Grand Prix, 1 Gold, 2 Silver and 3 Bronze Lions were awarded in Creative Business Transformation

Publicis Conseil has won the Grand Prix for AXA – Three Words for AXA

Gold winner:

• FCB India Lucky Yatra for Indian Railways

CREATIVE COMMERCE

1 Grand Prix, 3 Gold, 8 Silver and 9 Bronze Lions were awarded in Creative Commerce

VML New York has won the Grand Prix for Preserved Promos for Ziploc.

Gold winners:

• DM9 Sao Paulo, Recipe for Growth for iFood
• FCB India, Lucky Yatra for Indian Railways
• Grey Thailand, Sad Kama-Chan for Bar b Q Plaza