CREATIVE EFFECTIVENESS
1 Grand Prix, 2 Gold, 4 Silver & 7 Bronze Lions were awarded in Creative Effectiveness
The Grand Prix was won by Publicis Conseil for Three Words, for AXA
Gold winners are:
- AlmapBBDO Pedigree Caramelo for Pedigree
- Publicis Conseil for Three Words, for AXA
CREATIVE STRATEGY
1 Grand Prix, 4 Gold, 7 Silver & 10 Bronze Lions were awarded in Creative Strategy
The Grand Prix was won by LePub, The Pub That Refused to Die, for Heineken
Gold winners are:
Nord, The Faroe Islands Space Program, for SKF
- DAVID, Dove R/eal Reviews, for Dove
- Prine Weber Shandwick, The Swedish Prescription, for Visit Sweden
- LePub, Tocayos, for Heineken







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