Creative Effectiveness:
Leo Burnett Chicago has won the Grand Prix in Creative Effectiveness for Van Gogh’s Bedrooms: Let Yourself In for Art Institute of Chicago.
Y&R New Zealand has won 1 of the 5 Gold Lions presented for Burger King’s The McWhopper Proposal
The other 4 were:
- David Miami Argentina, ManBoobs4Boobs, for MACMA
- BBDO India, Ariel Share the Load: A Cultural Movement to Remove the Cultural Stain of Gender 1 for P&G India
- Leo Burnett India, Bajav V –The Nation’s Bike for Bajaj Auto
- Ingo Stockholm, The Swedish Number for Swedish Tourist Association
New Zealand’s Winners:
Gold:
Y&R New Zealand, The McWhopper Proposal for Burger King
Silver:
Y&R New Zealand, The McWhopper Proposal for Burger King
Full list of winners here: Creative Effectiveness Winners (3)
Film Craft:
Iconoclast USA has won the Grand Prix in Film Craft for The Blaze – Territory for The Blaze.
Hakuhodo Japan & Tohokushinsha Film Corporation have won Gold, Silver and Bronze Lions for Sony Interactive Entertainment’s Gravity Cat.
There were 17 Gold Lions awarded.
Droga5 New York, Chromista Los Angeles & Bonch Los Angeles have won 3 Gold Campaign Lions for The Truth is Hard to Find – Bryan Denton, The Truth is Hard to Find – Daniel Berbehulak and The Truth is Hard to Find – Tyler Hicks, for The New York Times.
Leo Burnett and MPC London won 2 Golds for Samsung’s Ostrich.
Leo Burnett Chicago: Samsung gives an ostrich the thrill of doing what can’t be done
Australia’s winner:
Bronze:
Finch Sydney & Clemenger BBDO Melbourne, Consequences for TAC (2)
Full list of winners here: Film Craft Winners (1)
Radio
Ogilvy & Mather Johannesburg has won 3 Grand Prix in Radio. 1 Grand Prix for Repeat the Punchline for KFC & 2 Grands Prix (Campaign) for Long Red Thin Shape for KFC and No One Cheeses for KFC. Each of these also won a Gold.
15 Gold Lions were awarded.
Y&R Madrid won 3 Gold Campaign Lions for Magic Noodles, BBQ and GPS for Mariksal Rock Radio.
McCann Worldgroup Philippines, Hit Productions & Just Add Water won 3 Golds for Lives 2 of 4 Hanna, Lives 3 of 4 Nicky and Lives 1 of 4 Frank for Fully Booked Retail – Bookstore.
Grey Johannesburg & Fine Tune Studios won 2 Gold Campaign Lions for Britney, Harry and Paris for Duracell
Australia’s winners:
Silver:
- Clemenger BBDO Melbourne & Flare Productions, Towel for Myer,
- Eardrum Sydney & Impact BBDO Dubai, Firecracker for KFC
New Zealand’s winners:
Silver:
- Colenso BBDO & Franklin Rd, Vacant Stare & Dribble Cry for Pedigree
- DDB New Zealand, SoHo Channel for SKY TV,
- Colenso BBDO & Harmonic Studio, Real for Anchor
Bronze:
- Colenso BBDO & Harmonic Studio, Real for Anchor
- DDB New Zealand, Darwin, Einstein & Mozart for Autism NZ
- DDB New Zealand, Free Coffee Mug, Free Hoodie & Free SoHo Channel for SKY TV
All winners here: Radio Winners (3)
Digital Craft:
Analog London & W&N Studio have won the Grand Prix in Digital Craft for Real-Time Reality Experience for Bjork’s Notget.
R/GA Sydney has been Australia’s champion in Digital Craft, winning 4 of its Lions – 2 of them Gold. R/GA has enabled Australia to win 2 of the 6 Gold Lions awarded.
Australia’s Winners:
Gold:
R/GA Sydney, Through The Dark for Google, produced by Exit Films Sydney & XYZ Studios Sydney (2)
Silver Winners:
R/GA Sydney, Through The Dark for Google, produced by Exit Films Sydney & XYZ Studios
Bronze Winners:
Clemenger BBDO Melbourne, Meet Graham for TAC Victoria, produced by Flare Productions & Airbag
R/GA Sydney, Through The Dark for Google, produced by Exit Films Sydney & XYZ Studios
All winners here: Digital Craft Winners(1)






