Upside Foods has published an open letter to chickens in the New York Times in a wickedly wonderful campaign by Rethink. The letter is written entirely in chicken, to human …
No Comment
Who's doing what in the world of commercial creativity.
cropped-Stable
Standout
adam&eveDDB & The National Lottery: A perfect Christmas romcom with a perfect Christmas ending
November 19, 2022
Everything is right with adam&eveDDB’s National Lottery Christmas ad. Firstly, mimicking the traditional Christmas romcom. (Of course, we all watch Love Actually year after year. It’s exactly what the world …
Without a voiceover. Without the usual montage of shows. With a series of wonderfully comedic skits. Uncommon has created a series of sixteen sketches to launch ITV’s new streaming service, …
KITS Eyewear launches “A True(Ish) Crime Podcast About The Criminally Overpriced Eyewear Industry”
November 18, 2022
Canadian eyewear brand, KITS, is launching a true-crime podcast that uncovers a spooky scandal you never saw coming – the criminally overpriced eyewear industry. The comedic podcast, Nothing To See Here: The …
It’s happened. The first ever retail sale ad that’s fun to watch over and over. The Monkeys and Super Auto have made Black Friday, Pitch Black Friday. The company that’s …
James Chappell: From upbeat The Voice promos to a triumph in campy Neil Gaiman horror
November 17, 2022
November has been a huge month for Photoplay director, James Chappell. He achieved an Australian Directors’ Guild Awards nomination for Best Director in Commercial Content, for his huge budget promo, …
TV 2 Creative & Bacon’s Jakob Marky: A hilarious, probably not true, history of Denmark’s World Cup chant
November 16, 2022
Ever since Denmark’s 4-0 victory against Wales in the knockout phase of the 2020 Euros, the chant, 4, 4, 4, 4-0, has become a favourite of the Danish fans, used …
adam&eveDDB: Waitrose triggers Christmas anticipation through the work of its suppliers
November 16, 2022
Waitrose has come a bit late to the Christmas crowd but is making up for it with a commercial by adam&eveDDB and Smuggler director, Henry-Alex Rubin, that stands out. The …
Stink Rising & Aro Archive: Do You Know What You’re Here For? goes where fashion films have never gone before
November 15, 2022
Do You Know What You’re Here For? Is not the usual fashion film. As edgy, and often esoteric, as those get, this one stands out for its difference – and …
M&C Saatchi: Les Mills becomes who you want to be
November 15, 2022
M&C Saatchi has given gym and fitness brand, Les Mills, something unusual for its sector. An intriguing story. The agency was brought in to help define a unique tone and …
Folk Wunderman Thompson & Irish Postal Service: Is this the best Christmas ad of the year?
November 15, 2022
If Christmas is about the power of giving love and joy to others, Folk Wunderman Thompson & Irish Postal Service have excelled in capturing the importance of the Christmas tradition. Their …
BBDO India’s humour turns Milkbasket into India’s “save the day” hero
November 15, 2022
Ads that make you say, “I’ve been there,” have a special power. Especially when they’re funny. The hapless protagonists in grocery delivery service, Milkbasket’s, campaign confront relatable moments such as …