A commercial for the launch of a football? Well, yes. It’s the official match ball by Puma for the Premier League. And while its commercial won’t win awards for wild …
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Who Gives a Crap shines on the BBC’s global stage
June 3, 2025
Who Gives A Crap is a toilet paper brand and a social enterprise company. It’s an unorthodox fusion that makes sense. It’s helping to save the planet "one roll at …
Enigma wins Humm Group
June 3, 2025
Fintech company, Humm Group, has appointed independent Australian agency, Enigma, as its agency partner, making the agency responsible for strategy, media and creative. The agency's work will support Humm Group's …
SleepyCat parodies online beauty rituals to promote its “ultimate beautiful skin” treatment
June 3, 2025
The story of a beauty treatment ritual, The Thai slap facial, is spreading across socials. But it’s not for the usual reason. It’s not the latest beauty craze, although it …
BETC & Citroen Ami make little a big thing
June 3, 2025
The Citroën Ami is a tiny electric car. Cars too often represent status, and status symbol cars are not tiny. The Citroën Ami breaks the traditional rules of status so …
Protein food company, RXBAR is the proud sponsor of No B.S. Where does so much of it live? Professional social feeds. Where does the brand’s target audience hangout? ? Professional …
Millennials have come a long way from the bygone era of hipster mustaches, shutter shades, and sepia filters. They’ve graduated from first jobs, first apartments, and first loves. Yet, a study …
In Brazil, gaming is expensive, so gamers cut costs where they can. That often means the chair they sit on for hours and hours is not suited for the job …
In Brazil, the impact of sports betting has been devastating. Agency, Tech&Soul; B3, Brazil’s stock exchange; and investment company, Genial Investimentos, have joined forces to present a healthier alternative to …
It’s not easy selling cordial in 2025. There’s not just other coridal competition. There’s saintly “health & wellness” competition, newcomer protein competition and showy fizzy competition. So Lucky Generals and …
You ask for an iced tea at a café. You expect the taste of Lipton Ice Tea, but that’s not what you get. You’re served something completely different. It’s a common …
Imagine if you won Lotto NZ. It’s such a simple idea by DDB Aotearoa. One with incredible power. Little wonder that the new campaign is launching its seventh instalment. This time, …