Who's doing what in the world of commercial creativity.
Ever thought about how the Renault Clio got its name? Publicis is making it matter in an artistic film, directed by MJZ director, Rupert Sanders, that attaches the car Clio, to Clio, the Muse of …
It appears to be a Christmas film in the style of classic John Lewis – a young boy finds an adorable creature. But sweetness dissolves quickly. This creature has a voracious appetite for lighting – …
Gary Freedman shows off why he is one of the most wanted commercial directors in a theatrical masterpiece for Samsung this Christmas, produced by MJZ. Win the Holidays – The Challenge is a gripping, and awesomely …
People ignore the plights of the homeless. Some because it’s uncomfortable. Some because of stigma. A few because of hate. Rosa Paris and the Foundation for Housing have made the homelessness unignorable. No one ignores …
2025 was, without question, the year of AI. And the more tech advances, the more it seems to replace real human connections. As the world continues to lean into, and grow with, all the very …
Your client, EDF, is giving customers free electricity this Christmas Day. How to promote it? An announcement ad seems insufficient considering the gift. So Lucky Generals transformed a real house in Chiswick with a festive …
Even if you don’t ever see the face of your scammer, you may well hear their voice. Cheil and the Korean National Police Agency have turned that into a weapon to help solve a massive …
Technology has transformed OOH, and not just into anamorphic 3D eye-catchers. Last week, Bruketa&Žinić&Grey and Deutsche Telekom launched posters that find lost dogs by attracting them with scent. This week, Erma&Reinikainen and Musti Group, the …
November and December are shopping frenzies - and Australia Post’s time to shine. Thinkerbell is making sure that Australia recognises that. The partners are turning one of the most recognisable parts of Australia Post’s customer …
Spaniards walk over manholes every day without thinking much about what’s beneath their feet. But Spanish agency, CYW, and Netflix has made them pay attention in an unexpected OOH campaign created with Telefónica/Movistar, biggest Spain’s …
Saatchi & Saatchi Australia’s 2024 commercial for the Toyota HiLux’ Don’t send a ute to do a HiLux job platformstill stands outfor delivering its message with hugely entertaining, and very Aussie, humour and an Aussie …
WeightWatchers launched in 1963. Weight management has undergone a number of changes since then. WeightWatchers has undergone a number of changes since then. This time, its new brand identity by creative, design and branding agency, Mrs&Mr, …