Clio Health Awards: 11 Golds to Klick, 5 to Cheil, 4 to VMLY&R & 2 to Wunderman Thompson

Klick Health has won 11 Gold, 10 Silvers, 5 Bronze, and 4 Shortlists at the Clio Health Awards this year. Its winning work includes:

Lifesaving Radio for NextMed Health
Self Defense Sauce for Papo Sobre Autoestima
The Congregation for podHER
The Bridge for PAWS NY
Thirst for podHER
#LightTHEIRWay for Tony Stacey Centre for Veterans Care

The Bridge won 4 Golds. In the animated campaign film, Grammy-winning musician, Lou Reed’s, haunting 1972 hit, Perfect Day, and an animated, gritty New York cityscape set the scene for a beautiful love story spotlighting the mental health benefits of pets. It has also been recognised on the film festival circuit with accolades including Best Animation Cinematography and Best Song at the New York Cinematography Awards.

Thirst won three Silvers, two Bronze and 1 Shortlist. It’s a short film about sexual equality that outsmarts social media censorship using metaphors so that it cannot be flagged or hidden by Artificial Intelligence. It features a woman on a journey of self-exploration and pleasure, following a sensual rhythm set to Nina Simone’s I Wish I Knew How It Would Feel to Be Free, and building to a climax – all under the radar of algorithms to avoid censorship. The film won three Bronze and two Shortlists, and is also making waves on the festival circuit with honours including Best Women Short at the IndieX Film Festival, Best Under 5 Minute Film at the New York Cinematography Awards.

Lifesaving Radio for NextMed Health – the AC/DC-inspired radio station, personalised by AI and clinically designed to help surgical teams increase accuracy and efficiency, won 5 Golds, 1 Bronze and 2 Shortlists.

Here is Klick’s full list of winners:

GOLD: The Bridge – PAWS NY: Film Craft (Health Awareness & Advocacy) – Animation
GOLD: The Bridge – PAWS NY: Direct (Health Awareness & Advocacy) – Film
GOLD: The Bridge – PAWS NY: Branded Entertainment & Content (Health Awareness & Advocacy) – Film – Scripted
GOLD: The Bridge – PAWS NY: Design Craft (Health Awareness & Advocacy) – Animation
GOLD: Self Defense Sauce – Papo Sobre Autoestima: Direct (Health Awareness & Advocacy) – Use of Product
GOLD: Self Defense Sauce – Papo Sobre Autoestima: Experience / Activation (Health Awareness & Advocacy) – Guerrilla
GOLD: Lifesaving Radio – NextMed Health: Audio (Health Institutions & Services) – Radio
GOLD: Lifesaving Radio – NextMed Health: Audio Craft (Health Institutions & Services) – Music
GOLD: Lifesaving Radio – NextMed Health: Direct (Health Institutions & Services) – Audio
GOLD: The Congregation – podHER: Integrated (Health Awareness & Advocacy)
GOLD: The Congregation – podHER: Digital / Mobile & Social Media Craft (Health Awareness & Advocacy) – Graphic Design
SILVER: The Bridge – PAWS NY: Film (Health Awareness & Advocacy) – 61 Seconds to Five Minutes
SILVER: The Bridge – PAWS NY: Film Craft (Health Awareness & Advocacy) – Music
SILVER: The Bridge – PAWS NY: Digital / Mobile & Social Media Craft (Health Awareness & Advocacy) – Music / Sound Design
SILVER: Self Defense Sauce – Papo Sobre Autoestima: Innovation (Health Awareness & Advocacy) – Medium Innovation
SILVER: Self Defense Sauce – Papo Sobre Autoestima: Out of Home (Health Awareness & Advocacy) – Ambient
SILVER: The Congregation – podHER: Print & Out of Home Craft (Health Awareness & Advocacy) – Art Direction
SILVER: The Congregation – podHER: Partnerships & Collaborations (Health Awareness & Advocacy)
SILVER: Thirst – podHER: Digital / Mobile & Social Media Craft (Health Awareness & Advocacy) – Music / Sound Design
SILVER: Thirst – podHER: Film Craft (Health Awareness & Advocacy) – Cinematography
SILVER: Thirst – podHER: Film Craft (Health Awareness & Advocacy) – Sound Design
BRONZE: The Bridge – PAWS NY: Film Craft (Health Awareness & Advocacy) – Sound Design
BRONZE: #LightTHEIRWay – Tony Stacey Centre for Veterans Care: Print & Out of Home Craft (Health Institutions & Services) – Photography
BRONZE: Lifesaving Radio – NextMed Health: Experience / Activation (Health Institutions & Services) – Immersive / New Realities
BRONZE: Thirst – podHER: Film Craft (Health Awareness & Advocacy) – Direction
BRONZE: Thirst – podHER: Film Craft (Health Awareness & Advocacy) – Music
SHORTLIST: Lifesaving Radio – NextMed Health: Branded Entertainment & Content (Health Institutions & Services) – Music
SHORTLIST: Lifesaving Radio – NextMed Health: Creative Effectiveness (Health Institutions & Services) – National
SHORTLIST: The Bridge – PAWS NY: Social Media (Health Awareness & Advocacy) – Social Video
SHORTLIST: Thirst – podHER: Film (Health Awareness & Advocacy) – 61 Seconds to Five Minutes

Cheil Worldwide won 5 Gold, 4 Silver and 1 Bronze at the Clio Health Awards this year.

Cheil Spain’s Unfear for Samsung won 5 awards – three Golds, one Silver and a Bronze. The advanced AI app, developed in partnership with Spain’s x10 leading ASD organisations, specialist doctors and over x100 ASD sufferers and their families, autonomously suppresses fear-triggering noises in real-time without cancelling other sounds.

Cheil PengTai Beijing x Hong Kong’s Quest for Dyslexia for Samsung also won up five trophies – two Golds and three Silvers. Quest for Dyslexia hacks China’s most popular game for kids, creating alternate quests using visually similar Hanzi characters to detect dyslexia and notify parents when a pattern of anomalies occurs.

VMLY&R Australia won 4 Gold for FitChix, for Honest Eggs Co., the first-ever fitness trackers designed for chickens. The trackers show how free and healthy Honest Eggs Co. chickens really are.

Wunderman Thompson Health agencies in Sao Paulo and Singapore took home two Gold, one Silver, and one Bronze for their work for Listerine, GSK’s Otrivin, and Meridian.

Wunderman Thompson Singapore, as part of WPP Team GSK/Haleon, won its Gold for Pollution Capture Pencils for Otrivin.

The project collects pollution by-products and uses them to make (certified non-toxic) pencils for underprivileged children in Bengaluru, India. The initiative is driven by the fact that 98% of children in India breathe toxic air, according to research by the World Health Organisation (WHO), not only outdoors, but also in their classrooms – where children spend up to 8 hours a day.

In the first two months alone, 2 billion cubic feet of air was cleaned – resulting in 10,000 pencils created with the residue harvested. The project has been created with a self-sustaining ecosystem in mind, so that selling the pencils funds more purifiers to be installed. The initiative has helped fund 2.5 x more purifiers which will help 6800+ children breather cleaner air.