Tom Martin and Julian Schreiber are moving to Special Group to become joint ECDs, replacing Matt Burton and Dave Bowman, who left in April to join Google.
Senior art director, Mandie van der Merwe and senior copywriter, Avish Gordhan, have been promoted to creative directors and will lead the creative for Cummins&Partners Sydney office.
“Personally, I’m excited to be working more closely with Kirsty Muddle, one of the founders of the business. She is intimidatingly smart and a striking example of what strong, female leadership looks like in a modern agency.”
Gordhan added, “Upon hearing of our promotion, Mandie patted me on the back then said, ‘now, let’s get back to work.’ It sums up our approach to the role. It’s a great honour to be recognised but the real reward is not the position itself. It’ll be succeeding in it by making excellent work that works for our clients, and challenges our industry.”
Martin and Schreiber were the original founding partners of the Sydney office in 2015, after an eighteen month stint at Johannes Leonardo in New York. Before that, they had been creative directors at Clemenger BBDO Melbourne for nearly seven years.
l-r: Tom Martin & Julian Schreiber
Cummins&Partners has not had a superb run with high level staff in the last year, losing Adam Ferrier, Jim Ingram and Ben Couzens together from the Melbourne office – the trio forming Thinkerbell in March; as well as chief financial officer, Chris Atkin, chief media officer, James Greet, and managing director, Rebecca Bezzina, in Sydney.
It began the year with a major account loss, Vodafone, in Sydney. During the year, though, Cummins&Partners Melbourne has won three significant accounts – McCain, T2 and Heinz.
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