A different D&AD judging week has launched and the first set of D&AD Pencil winners has been announced.
56 Pencils have been awarded in Press, Radio and Writing for Design.
But no one will find out which colour Pencil (Wood, Graphite or Yellow) they’ve won until the Award Ceremony at Battersea Evolution on 21 May. White and Black Pencil winners will be announced then too.
Front runners by country so far are: UK (11 Pencils), Brazil (6), South Africa (6), US (4), Australia (4), France (3), Germany (3), New Zealand (3).
28 Pencils were awarded in Press Advertising. Australia received two, both won by Leo Burnett Sydney.
- Leo Burnett Sydney, Shark for WWF (Australia)
- Leo Burnett Sydney, Poachers Campaign for WWF (Australia)
- Leo Burnett Brasil/Leo Burnett Tailor Made, Letter Crashes for Fiat (Brazil)
- Leo Burnett Brasil/Leo Burnett Tailor Made, Don’t Make-up and Drive for Fiat (Brazil)
- AlmapBBDO, Worth a Lot More for Volkswagen do Brasil (Brazil)
- AlmapBBDO, It Fits for Volkswagen do Brasil (Brazil)
- AlmapBBDO, Mirrors for Volkswagen do Brasil (Brazil)
- PROLAM / Young & Rubicam Santiago, Funeral for Rothhammer (Chile)
- Y&R China, MIC for Jo Lusby (China)
- Lowe China, Human Traffic Sign for Shanghai General Motors (China)
- Young & Rubicam Prague, Harley Second World War for PHD Bikes a.s. (Czech Republic)
- Herezie, The Beauty Of Sharpness for Zwilling J.A. Henckels (France)
- Publicis Conseil, Paris Zoo for Parc Zoologique de Paris (France)
- Marcel Worldwide, Inglorious Fruits & Vegetables for Intermarch, (France)
- BBDO Proximity Dusseldorf, Get Adopted for Mars Inc. (Germany)
- TribalDDB, Parking for Volkswagen (Germany)
- Young & Rubicam Kuala Lumpur / Malaysia – Cans of Positivity for Campbell Soup for Southeast Asia Sdn Bhd (Malaysia)
- Publicis Mexico, CDC Banamex, Erase the Difference for CDC (Mexico)
- Publicis Peru, Change Your Life for Intralot (Peru)
Australia had no Pencil winners in Writing for Design. The UK took out 6 of the 8 Pencils. Writing for Design winners here.









