Dude’s Inspired by an eBay Story series, World of Passions, continues to take viewers into the world of eBay customers’ passions, telling their stories with an edgy and distinctive flair. The latest edition supports eBay’s partnerships with football.

“We are very proud of this new episode. We are close to the interests and experiences of millions of users and with this new commercial we want to talk to all of them, increasingly strengthening the bond that unites us. Daniele Adani and Nicola Ventola represent and embody those values ​​of passion and union that have always characterized our community,” stated Vito Pace, head of brand marketing & communication at eBay Italy.

“eBay’s commitment to football is increasingly important and we wanted to celebrate it in this new episode of our platform, Inspired by an eBay story. The community and its passions, as always, are at the center of our history, this time showing how apparently distant worlds such as football and cinema d’essai can be united thanks to the brand,” added Lorenzo Picchiotti, chief creative officer & partner, Dude.

NOTE: Eagle-eyed football fans may also spot cameo roles from ex-world class players, Daniele Adani and Nicola Ventola, a nod to the world of football and great champions.

The campaign is running runs across digital and social channels.

Credits

Agency: Dude 
Chief Creative Officers & Partners: Livio Basoli & Lorenzo Picchiotti
Creative Directors: Davide Labò & Luca Riva
Senior Copywriter: Camilla Nani
Art Director: Antonio Gambino
Junior Copywriter: Tommaso Spada
Junior Art Director: Oscar Frizzi
Client Service Director: Elena Panza
Account Director: Piera Colasante
Senior Account Executive: Giovanna Savastano
Strategy Director: Marco Mammino
Senior Strategist: Michelangelo Ferracane
Head of Content: Ludovica D’Aquino
Integrated Production Director: Matteo Pecorari
Head of Physical Production: Simone Raddi

Director: Alex Gargot

Producers: Valeria Mazzotta & Michele Pasini
Unit Manager: Matteo Viviani
Junior Production Coordinator: Francesca Di Donna
Post Production Supervisor: Seba Morando
Post Producer: Miriam Ottina
Video Editor: Federica Ruggeri
Post-production VFX: Iggy Post
Motion Graphic Designer: Dario Lipani
DOP: Guido Mazzoni
Colourist: Daniel Pallucca
Set Designer: Amos Caparrotta
Styling: Alessia Fornara
Make-up: Alice Fantini
Music: Don’t Be Silent
Mix: Full Code
Voice Over: The Log