Moldy Whopper by David, INGO, Publicis Romania and Publicis Spain for Burger King has won the Grand Prix in Integrated (Communication Cut) at the 2020 Gerety Awards.
Gold winners include:
- Black Supermarket by Marcel Paris for Carrefour in Integrated (Work for Good Cut0
- Crocodile Inside by BETC Paris for Lacoste in TV/Cinema (Craft Cut)
- Next 100 by 72andSunny Los Angeles for the NRL in TV/Cinema (Entertainment Cut)
- 40,000 Strong by McCann London for Help for Heroes in Alternative (Experience Cut)
- Eva.Stories by Leo Burnett Israel for K’s Galleries in Alternative (Work For Good Cut)
- Generation Lockdown by McCann NY for March For Our Lives in Online Video (Work For Good Cut)
- The Soap with a Lump by Wunderman Thompson for Lux in Product & Packaging Design (Communication Cut) x 2
- Signs by MRM (entered by McCann Worldgroup Germany) for Signs Smart Tool (Innovation Cut)
- Last Straw by Isobar Mexico for Son de Miel honey in Product & Packaging Design (Innovation Cut)
22 countries are featured in the winners list, including Japan, Iran, Peru, Australia, Canada, Germany and the USA. American agencies lead with a total of 22 winning works followed by India with 11 and the UK with 5.
Australia’s winners are:
- Bronze for Ogilvy Melbourne with Six Word Scholarship for Swinburne University
- Bronze for CHE Proximity with The Booster Tag for RACV and TAC
- Silver for Host/Havas Sydney with Bring On Winter for Air New Zealand
- Bronze for Leo Burnett Melbourne with Bonds Re-Loved for Bonds
The US’ winners are:
- Two Golds, Three Silver and Two Bronze for 72andSunny Los Angeles with Next 100 and Swipe Night for Tinder.
- Gold for McCann New York with Generation Lockdown for March for Our Lives. Silver for Acceptance Matters for Master Card and Second Chances for Donate Life Canada, and a Bronze for The Time Shop for Chick Fil A.
- Silver for BBDO Atlanta with Gracie AI for Street Grace in the Innovation category.
- Bronze for MullenLowe U.S. with Twitterbait for Burger King and Real Meals also for Burger King.
- Bronze for VMLY&R New York with The boy who changed Betty Crocker; Feast of Legends for Wendy’s and The Laugh Tracker for Tennessee Department of Tourist Development.
- Bronze in the Pharma and Health categories for Harrison & Star New York
- Bronze for Arnold Worldwide Boston with In Someone Else’s Shoes for Santander Bank and a Silver for Don’t Retire, Kid for Project Play
- The Punishing Signal by FCB India for Mumbai Police won 2 Silvers and 1 Bronze
- The Soap with a Lump by Wunderman Thompson for Lux won 2 Gold, 2 Silvers and 2 Bronze
“All of the winning campaigns, including those works that are shortlisted, deserve the utmost praise,” stated Gerety Awards co-founder, Lucia Ongay.
“Entries at the Gerety awards have gone through the greatest of scrutiny. From across 6 continents in 32 countries, a total of 185 of some of the world’s most esteemed agency and brand leaders came together to find the best in advertising. In doing so. Gerety winners have set THE standard for the very best in advertising in 2020 and beyond.
“When defining the best in advertising through the female lens we have a responsibility to celebrate only the very best. Advertisers who want to know how to target the world’s most powerful consumers need to look no further than the Gerety winners list.”
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