Last week, Michael Knox was managing partner & executive creative director of Grey Melbourne. Now he is chief creative officer of Grey Group Australia.
How does he feel? “I’m excited to be given the opportunity to bring our offices together to create the type of work our clients need. We’ve seen our fair share of change this year and with some recent wins, I’m looking forward to taking the agency to the next level.”
In his 20 years as an adland creative, Know has been involved in award wins at Spikes Asia, D&AD, One Show, CLIO, London Internationals and the New York Festivals.
His Ungiven Gifts campaign for TAC won Gold at the 2014 Cannes Lions.
Wipe Off 5, also for TAC. won a Bronze Lion.
Nirvik Singh, chairman & chief executive officer of Grey Group Asia Pacific, said, “Michael has the uncanny ability to develop creative ideas that clients take on board and this delivers great work and business results. With Michael at the helm, I have no doubt Grey Group Australia will be producing even more ground-breaking work.”






