Pablo del Campo has made it through a long two-year non-compete period to launch his new agency, Del Campo Global. So it’s understandable that it’s a new kind of agency that unites his two biggest passions – advertising and entertainment. Del Campo Global will develop sustainable content for brands that is always based on their business objectives and needs. It aims to make content that achieves real business goals – high profile content that is capable of becoming relevant and generating immediate impact.
“Our purpose is not to compete with the agencies, our spirit is to add, generate business opportunities that provide an advantage to customers, capitalising on all these years of experience of my work with major brands, both in Argentina and in the world,” stated Pablo del Campo.
The new agency has its headquarters in Buenos Aires and will work in an international arena. Director, Javier Vázquez, has joined del Campo in the venture, which will create multidisciplinary teams according to the requirements of each project.
“I was always convinced that the difference in our profession is to be able to generate ideas that transcend an advertisement, that can impact and take off when going further,” del Campo added.
“Today it is wonderful to come back and have time to think alongside the customer – how to go on this road together. Time to think, a real differential in my career, always with my main focus being to get business opportunities for advertisers.”
Pablo del Campo is the most awarded creative in Argentina. He launched Del Campo Saatchi & Saatchi first in Argentina and later in Spain, and went on to become the worldwide creative director of Saatchi & Saatchi in 2014. https://www.thestable.com.au/del-campos-adgod-becomes-worldwide-creative-director-ss/
Del Campo’s swansong was his agency’s winning Best Agency of Argentina at El Ojo de Iberoamérica 2014 and achieving a #9 ranking the Gunn Report’s Most Awarded Agencies Consolidated Table 1999-2014.
The agency was also Ad Age’s International Agency of the Year in 2011. Del Campo has more than 90 Cannes Lions, including a Grand Prix.
His book, The Blank Page Drama, continues to grow in new editions in Latin American. It was launched in Argentina with a luxury edition, with a version re-published by Universidad de Palermo for students and young professionals. The book will soon be launched in Peru and Colombia.
