Pablo Del Campo is leaving Saatchi & Saatchi. This week.
He has been Saatchi & Saatchi’s worldwide creative director since early 2014 and a Saatchi & Saatchi creative for 20 years.
Kate Stanners has become the new worldwide creative director, effective immediately. She is currently chief creative officer at Saatchi & Saatchi London, and retain that role.
Stanners joined Saatchi in 2005 as an executive creative director and has won 33 Lions there for clients such as Pampers, T-Mobile and Carlsberg. Before joining Saatchi, she was a partner at the now famous start-up, St Luke’s.
“I’ve lived, breathed and loved Saatchi & Saatchi for the last 11 years, so the opportunity to take leadership of the creative performance of this great network and drive it to even more success is an exciting, and very personal honour,” Stanners commented.
Del Campo joined Saatchi & Saatchi’s Buenos Aires office, Lautrec S&S, as a copywriter in 1996.
He founded Del Campo Saatchi & Saatchi three years later. It didn’t take long for the agency to become known for its standout creative work for Argentine clients, as well as regional and global work for Procter & Gamble, Coca-Cola and others. In 2011, Del Campo Saatchi & Saatchi was named Ad Age’s International Agency of the Year.
In 2012, Del Campo Saatchi & Saatchi and put Saatchi’s Spanish agency on the map. Del Campo had become Saatchi’s regional creative director for Latin America, when he took on the global role that Bob Isherwood had left vacant in 2008.
Now he wants to stop and take stock. “I haven’t taken a vacation in two and a half years. I need to refocus on what I want, and I want to be more connected with the craft part of advertising.” Leaving was not a decision he took lightly. Del Campo had been discussing it with chairman, Kevin Roberts, for a month.
Del Campo commented, “It has been an enormous privilege for me to have developed so many ‘ideas bigger than ads’ in a space as inspiring as Saatchi &Saatchi, hand in hand with the most prestigious industry leaders and creative teams. Today, the network holds the highest standards in terms of talent in order to continue the ‘hothouse for world-changing ideas.’ The decision to leave this 20-year-old adventure has not been easy but the outcome surpassed by far my expectations. I hope I’ve honoured the brand.”
Robert Senior, the worldwide chief executive of Saatchi & Saatchi added, “Pablo has been a source of inspiration, counsel, and delight, not just for me, but for thousands of brilliant creative people within our network. I’m sorry to see him go, but wish him all the best with this new chapter.
“Kate is a unique talent and a bundle of energy,” Senior continued. “Over the last couple of years, she has led the transformation of the creative work on some of our biggest global clients, such as Procter & Gamble. Her ability to apply innovative, market-leading creativity to the largest brands in the world will make her the perfect choice of creative leader for our network.
“Our purpose at Saatchi & Saatchi is to create world changing creative ideas that transform our clients’ businesses, brands and reputations. I’m looking forward to Kate leading this drive.”








