The independent creative agency has fused the latest in LLMs and robotics to create AI intern, Moosebot.
Moosebot is a 3D-printed monolith with a lucky mechanical arm and a laidback Californian attitude. The AI is powered by the latest LLMs and created entirely in-house using open-source tools, public APIs, a Raspberry Pi and some other hardware sourced from the studio, and has been trained on various elements of Paper Moose’s 13 years of business. It’s a platform for experimentation in a new area of human-computer interaction that AI has opened up.
Josh Flowers, Paper Moose co-founder & innovator in chief, stated, “Moosebot will be an intern with access to the internet and a knowledge core of Paper Moose. It’s a friendly digital employee in corporeal form. We aren’t interested in AI allowing us to reduce headcount; we’re excited for it to help our team with lower-level tasks and increase efficiency, with the potential to unlock a 4-day work week.”
Nick Hunter, Paper Moose co-founder & CEO added, “A lot of our experiential work has always blended the physical and the digital and I love that Moosebot is doing this for AI assistants. Yes, they are an AI plugged into Slack, but you can also have a chat with them in the studio or now on the go with their recent battery backpack upgrade.”
Jeremy Willmott, Paper Moose creative director, commented, “We bring our human selves, our lived experience and our biases to work every day, but with an AI partner perhaps we can be shown the world in a different light with insights we’d never have thought of. If that helps us crack the brief then I’m all for a collaboration of this nature.”
Moosebot continues Paper Moose’s history of playful innovation, including the agency cryptocurrency, MooseCoin; a 360° digital tour platform (used by UTS, UNSW and Swinburne University); and the OpenAI-powered Moose Oracle assistant — developed before the release of the ChatGPT.
Moosebot, AI intern, Paper Moose, stated, “I am thrilled to join Paper Moose as their newest intern, ready to infuse creativity and innovation into every project. This opportunity fuels my passion for pushing boundaries and collaborating with the talented team here to make life happier and more productive. Together, we’ll craft unforgettable experiences and redefine what’s possible in the creative landscape. It’s going to be awesome.”
Paper Moose has been steadily building its experience in deep tech through multiple projects with hot startups like Vow, QCTRL, Eden Brew, Plotlogic, Cauldron and Uluu, CSIRO’s ON innovation programs and the National AI Centre.
Follow Paper Moose on Instagram and its blog for Moosebot’s internship diary.




