A creative approach inspired by Thibault’s unique visual style and storytelling techniques. Sedona’s newest signing, Thibault Debaveye, has directed the new brand campaign by The General Store for Allianz Insurance, Your Thing.
The 60-second brand film was part of a larger integrated campaign, which includes 30- and 15-second product spots, online and OOH. It’s quintessentially Australian, perfectly paced and leads its audience through the story to the familiar “Ahh” reprise.
https://youtu.be/5qhhdvgenbw
Nick Adams, chief marketing manager of Allianz Insurance, commented, “It was a pleasure working with Thibault and the team at Sedona. Confident in his direction and articulate with his overall vision of both the narrative and brand messaging, the level of professionalism on set far exceeded my expectations.”
Thibault is a versatile filmmaker and visual storyteller with a portfolio, including recent work for includes commercials for Adidas, Verizon, Kenzo, Toyota, Whirlpool, Diesel & Carls Jr., that demonstrates both a breadth of experience and a rare fusion of great narrative and crafted technology. He uses all of these as a tool for storytelling and creative problem solving. He enjoys capturing slice of life moments in a unique, observational way, blending his passion of European inspired cinema with the visual twists that his creative roots as a digital artist provides. He is who is already globally known for his work in the GCI/VFX world.
Thibault graduated from France’s Superinfocom, where he was quickly snapped up by VFX pioneers, BUF. His craft developed there and acquired a stellar reputation worldwide as a flame artist. His VFX resume is populated with A-list directors such as Rupert Sanders, Wong Kar Wai, and Olivier Gondry. Thibault learned from the very best in the industry and soon began his directing career, during a tenure at Psyop that continued for nearly a decade.
“Having worked with Thibault during his time at BUF and then again at Psyop, we’ve had a great working relationship over the years, and share a mutual passion for beautiful filmmaking, coupled with strong design and VFX. Once a gun on the flame, I’ve enjoyed seeing his directing style evolve into more thoughtful narrative and emotive cinematic storytelling,” stated Kim Wildenburg, managing director of Sedona Productions.
In the tiny pockets of spare time he earns, Thibault continues to create, pursuing his ongoing love of photography and short filmmaking.
To enquire about Thibault, contact Kim Wildenburg via phone (02) 8379 1202 or email.
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